Jimmy Choo · 2021

Urban Hero Gold Edition Eau de Parfum

Jimmy Choo Urban Hero Gold Edition eau de parfum bottle, a fruity perfume
Longevity Long-lasting5-8 hours
Projection CloseArm's length
Polarising Mixed
fruity playful skin-close

juicy citrus, pineapple, then powdery lavender woods

Buy Now

Affiliate link. We earn a small commission, you pay the same.

Snapshot

The full profile.

About This Perfume

Jimmy Choo Urban Hero Gold Edition smells like juicy citrus, pineapple, then powdery lavender woods. It opens with pineapple and blood orange, moves into provençal lavender and tonka bean and settles on sandalwood and oakmoss. It leans masculine, though anyone can wear it.

This fragrance works across all four seasons and is easy to wear day or night. Reach for it for casual days and the office. Released in 2021.

In the community's experience it lasts a solid half day on skin, and stays close to the skin.

Is it right for you?

  • Best for: anyone after something fruity and playful for casual days.
  • Sample first if: woody is new territory for you.
  • Skip if: you want a scent other people notice from across the room.

Around $33.

Explore more: More from Jimmy Choo · Fruity perfumes · Pineapple perfumes · Blood orange perfumes

Concentration
Occasion
Casual · office
Projection
Gender lean
The verdict

Best for

Best for
  • Casual
  • Office
Jimmy Choo logo logo
The Brand

Jimmy Choo

Jimmy Choo is a British luxury designer whose fragrance line, launched under license, is best known for the "I Want Choo" feminine line and the "Jimmy Choo Man" masculine line. Expect to pay about $31 to $227 across the 34 Jimmy Choo perfumes on Scendira. Going by community mentions, the top Jimmy Choo names are Jimmy Choo I Want Choo, Jimmy Choo I Want Choo Forever and Jimmy Choo Fever. Other pieces on the page include Jimmy Choo Man Parfum (cool bergamot and pepper over earthy patchouli), Jimmy Choo Parfum (orchid-sweet caramel with ambered woody warmth), Illicit (creamy amber rose cake with spiced ginger) and I Want Choo Le Parfum (sweet berry and pear, creamy floral with praline). I Want Choo is sweet peach nectar with creamy vanilla.

More from the same scent families: Floral perfumes and Gourmand perfumes. Every house is listed on the Scendira brands page.

More from Jimmy Choo

Vendor: Jimmy Choo

I Want Oud

Woody Smoky Grounded

smoky rose incense with woody resin warmth

$119.55
View →
FAQ

Common questions.

It smells like juicy citrus, pineapple, then powdery lavender woods. It opens with pineapple and blood orange, moves into provençal lavender and tonka bean and settles on sandalwood and oakmoss.

In the community's experience it lasts a solid half day on skin, and stays close to the skin.

It works across all four seasons. It is easy to wear day or night. It suits casual days and the office.

It leans masculine, though anyone can wear it.

Dira — Your Scent Guide

Find my  fragrance.

Honest, community-verified perfume matches. Not marketing.

Buy Now