New Brand · 2017
Princess Dreaming EDP
Longevity
Long-lasting5-8 hours
Projection
CloseArm's length
Polarising
Mixed
floral
powdery
romantic
skin-close
velvety violet powder with rose and earth
Scent Notes
Floral / Iris
Base
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Snapshot
The full profile.
About This Perfume
New Brand Princess Dreaming smells like velvety violet powder with rose and earth. It opens with fresh notes, spicy notes and sweet notes, moves into earthy notes, white blossoms and woody notes and settles on amber and powdery notes. It leans feminine, though anyone can wear it.
This eau de parfum works across all four seasons and is a daytime scent. It suits casual days, the office and date nights. Released in 2017.
In the community's experience it lasts a solid half day on skin, and projects to about arm's length.
Is it right for you?
- Best for: anyone after something floral and powdery for casual days.
- Sample first if: powdery is new territory for you.
- Skip if: you dislike iris fragrances.
Around $15.
Explore more: Floral perfumes · Amber perfumes
Concentration
EDP
Occasion
Casual · office · date
Projection
Close
Gender lean
Leans feminine
The verdict
Best for
Best for
- Casual
- Office
- Date
The picks mix a fresh apple-and-sea scent, a pine-and-leather green and a citrus-white-floral. The New Brand collection runs to 46 perfumes, from about $8 to $25.
A closer look at the most discussed New Brand
People in the fragrance communities Scendira tracks talk about Invincible, Venezia and Dani more than any other New Brand perfume.
New Brand Invincible, an EDT from 2018, smells like cool apple and bergamot with salty sea air, finishing in moss, musk, sandalwood and tonka bean.
Venezia (2018) reads as fresh pine and sage garden air, leathery and green; artemisia, galbanum, juniper and lavender open it over fir, leather, oakmoss and tonka bean.
Bright citrus fruit, white florals and soft musky powder describe Dani, an EDP from 2020 with blackcurrant, grapefruit and tangerine above cashmere wood, musk, orris root and sandalwood.
Beyond New Brand: fresh perfumes and floral perfumes for similar notes, and the complete house list for other houses.
More from New Brand
FAQ
Common questions.
It smells like velvety violet powder with rose and earth. It opens with fresh notes, spicy notes and sweet notes, moves into earthy notes, white blossoms and woody notes and settles on amber and powdery notes.
In the community's experience it lasts a solid half day on skin, and projects to about arm's length.
It works across all four seasons. It is a daytime scent. It suits casual days, the office and date nights.
It leans feminine, though anyone can wear it.
Dira — Your Scent Guide
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