Aerin · 2013

Lilac Path

Aerin Lilac Path
Longevity Long-lasting5-8 hours
Projection ModerateFills your personal space
Polarising Mixed

cool spring bouquet, dewy lilac and jasmine

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Snapshot

The full profile.

About This Perfume
Lilac Path by Aerin is a Floral fragrance for women. Lilac Path was launched in 2013. The fragrance features Lilac, Jasmine, Angelica, Honeysuckle, Orange Blossom and Galbanum. Aerin Lauder, Estee Lauder’s granddaughter, founded her lifestyle brand in 2011 and has since been popular for her cosmetics, home items, jewelry and purses. The house is expanding their offer to include perfumes and is launching five of them in 2013. - Gardenia Rattan, Oriental Musk, Lilac Path, Ikat Jasmine, and Evening Rose will launch in November. The creator wanted to provide a scent for each mood and time of year. All fragrances were developed with assistance by Firmenich perfumers. The collection was inspired by fabrics that Aerin uses in her creations. Even the outer boxes feature fabric designs from Lauder’s line. Each bottle is crowned with a differently colored stone that incorporates the color of one of the ingredients in the perfume — green for Gardenia Rattan, pale brown for Oriental Musk, pink for Lilac Path, white for Ikat Jasmine and purple for Evening Rose. Inspiration behind Lilac Path is the lilac bush which blooms at her late grandmother Estée Lauder’s summer cottage. The perfume blooms with galbanum, creamy jasmine lactones, angelica seed oil and orange flower. The carton is decorated with design, “Marila,” which combines two unique designs to create a signature batik. The fragrances arrive on the market in November 2013 and will be available for purchas as 50 ml eau de parfum spray.
Projection
Moderate
Gender lean
Leans feminine
The verdict

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The Brand

Aerin

Aerin is the feminine fragrance line founded by Aerin Lauder, granddaughter of Estée Lauder, with a Hamptons-elegant identity built on florals, honeysuckle, tuberose and rose. The catalogue is overwhelmingly feminine (26 of 27) and splits across fresh (10), floral (9) and gourmand (8). Prices sit in the premium designer band, about $9 to $323, most core pieces near $150. Top accords are floral, sweet, fresh, creamy and woody. Standout live picks: Mediterranean Honeysuckle Figue (sunlit fig and honeysuckle on fresh musks, $201.50), Evening Rose D'Or (ripe berry roses with honeyed spice and dark leather, $195), Éclat de Vert (dewy citrus air with magnolia and soft jasmine cream, $22), Tuberose Gardenia (fresh garden flowers, creamy and slightly spicy, $210), Rose de Grasse (powdery rose petals wrapped in soft musk, $109.90).

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