Vendor: Amouage
Love Hibiscus
tropical fruit and salted caramel softened by creamy vanilla and sandalwood
$395.00
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Amouage · 2025
Purpose 50
Longevity
Eternal
Projection
Enormous12+ hours
Polarising
CharacterVery sweet, dense
woody
bold
beast-mode
warm spiced woodsmoke with creamy sandalwood and a hint of vanilla sweetness
Scent Notes
Woody / WoodyAffiliate link. We earn a small commission, you pay the same.
Snapshot
The full profile.
About This Perfume
Purpose 50 by Amouage is a Woody Spicy fragrance for women and men. This is a new fragrance. Purpose 50 was launched in 2025. The nose behind this fragrance is Quentin Bisch. Top notes are Frankincense, Pimento, Pink Pepper and Bergamot; middle notes are Sandalwood, Papyrus, Vetiver and Rose; base notes are Akigalawood, Suede, Mystikal, Vanilla and Saffron. Amouage Purpose 50 is a new fragrance for women and men set to be launched in 2025 under the Exceptional Extrait collection. This spicy aromatic flanker boasts a refreshing opening of bergamot, contrasted by the spicy essence of pimento berry and smoky frankincense. The blend reveals its delicate yet powerful side, showcasing rose, sand vetiver, creamy sandalwood, and papyrus. The whole blend draws its warmth and elegance from a fusion of spicy saffron, opulent suede, mystikal, akigalawood, and vanilla, granting the fiery blend a powerful, sophisticated scent trail.
Best season
Autumn / Winter
Occasion
night out
Projection
Strong
Gender lean
Leans unisex
The verdict
Best for
Best for
- Night out
The Brand
Amouage
Amouage has 151 perfumes indexed on Scendira, spanning launches from 1983 to 2026, the longest history of any brand in our catalogue. Across that same mapped set, woody is the top accord (47%), followed by amber (37%), warm-spiced (25%), fresh-spicy (19%), and aromatic (19%), giving the house a rich, resinous, woody-amber signature typical of niche luxury perfumery. Sandalwood, rose, and patchouli lead on notes, with frankincense and labdanum close behind. Prices run $80 to $590, with a $395 median, the highest of any brand on Scendira and well above mass-market Arabic houses. The range leans unisex (52%), with feminine (27%) and masculine (21%) behind. By community mentions, Guidance leads with 284 mentions, ahead of Reflection Man (111) and Outlands (110). Filter by note or vibe below, or ask Dira to match a specific Amouage perfume to what you actually want to smell like.
Filter Amouage Perfumes by Dominant Note
- Woody: 70 perfumes
- Amber: 55
- Warm-spiced: 37
- Aromatic: 28
- Fresh-spicy: 28
- Rose: 27
Is Amouage Right for You?
Best for: shoppers who want niche, prestige-tier Arabic perfumery, with a resinous woody-amber-incense signature and a $395 median price. Sample first if: you're new to niche pricing; Amouage sits well above mass-market Arabic houses, so a decant or sample is the lower-risk way in. Skip if: you're working with a budget under $80; Amouage's entire catalogue starts above that floor.
Most-Discussed Amouage Perfumes on Scendira
By community mentions across Scendira's data, Guidance is the most-discussed Amouage perfume with 284 mentions, ahead of Reflection Man (111), Outlands (110), and Guidance 46 (104). Interlude Man, Interlude Black Iris, Reflection 45 Man, and Lilac Love follow closely, reflecting a catalogue with several well-known names rather than one runaway favorite. Each has its own page here with real community sentiment and the honest downside.
Every Amouage perfume here is catalogued from real notes, accords, and independent community sentiment. No paid placements.
More from Amouage
Vendor: Amouage
Purpose 50 Royal Drop
smoky spice and rose with creamy wood undertones
$395.00
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Vendor: Amouage
Purpose 50
warm spiced woodsmoke with creamy sandalwood and a hint of vanilla sweetness
$550.00
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Vendor: Amouage
The Library Collection Opus VII
warm spiced wood with crisp, peppery edges
$80.00
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FAQ
Common questions.
It opens with olibanum frankincense, pimento, pink pepper, and bergamot, moves into a sandalwood, papyrus, and vetiver heart, settles into akigalawood, suede, mystikal, and vanilla. The overall impression is warm spiced woodsmoke with creamy sandalwood and a hint of vanilla sweetness.
It's long-lasting; expect it to carry a full day on skin.
Yes, it's tagged for night out wear with a woody, warm, and bold character.
It reads unisex; wearable regardless of who it's marketed to.
Yes, this one benefits from a few weeks in the bottle before judging it fully.
Dira — Your Scent Guide
Find my fragrance.
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