Estée Lauder · 2012
Very Estee
Longevity
Long-lasting5-8 hours
Projection
ModerateFills your personal space
Polarising
Mixed
fresh rose and gardenia, soft musky powder
Scent Notes
Floral
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Snapshot
The full profile.
About This Perfume
Very Estee by Estée Lauder is a Floral Woody Musk fragrance for women. Very Estee was launched in 2012. Top notes are Freesia, Lotus, Cassis and Pink Pepper; middle notes are Bulgarian Rose, Rose Petals, Gardenia and Jasmine; base notes are Musk, Cashmere Wood, Cedar and Sandalwood. Estée Lauder introduces the new fragrance Very Estée in fall 2012. The fragrance is announced as the glorification of Lauder women’s affinity for luxury and style and as a combination of modernity and heritage of this house. The advertising slogan goes "The new sexy fragrance". The composition is an elegant and sophisticated floral - musky. It opens with notes of lotus, freesia, cassis and pink pepper. The heart consists of Bulgarian rose oil, jasmine and molecules Rose Petal NaturePrint ® and Gardenia Brazil NaturePrint ®. The base is woody with notes of cedar, cashmere, sandalwood and musk. The face of the perfume is model Hilary Rhoda. The fragrance is available as 30 and 50 ml Eau de Parfum.
Projection
Moderate
Gender lean
Leans feminine
The verdict
Best for
Estée Lauder is an American heritage designer house whose 34-piece live range at Scendira reads feminine-leaning (28 of 34 catalogued feminine) with a family split dominated by fresh (13), floral (4), woody (4) and gourmand (5). Top accords are floral, woody, sweet, fresh and powdery. Prices run $28 to $210, averaging about $92. Standout live picks: Lauder for Men (fresh barbershop fougère, lemony sage over moss; $78.20), Alliage Sport Spray (fresh lemon and jasmine with mossy cedar; $75), Bronze Goddess Eau Fraîche Skinscent (sun-warmed coconut and white florals with lemony air; $104), Private Collection (fresh florals with green dew, cushioned by sandalwood; $84), and Sensuous Parfum (warm amber honey and white florals; $39.19). Bronze Goddess is the summer commercial anchor; Private Collection and Sensuous are the community-critical favourites.
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