Widian · 2014
I
Longevity
Very long8-12 hours
Projection
ModerateFills your personal space
amber-forward
aromatic
warm
cozy
Snapshot
The full profile.
About This Perfume
I by WIDIAN is a Oriental Woody fragrance for women and men. I was launched in 2014. I was created by Ali Aljaberi and Jean-Claude Astier. Top notes are Cardamom and Cinnamon; middle notes are Cypress, Incense and Sandalowood; base notes are Cedar and Musk. As part of the Black Collection, Black I‘s bottle and packaging has been inspired by the grandiose Sheikh Zayed Grand Mosque. The package and bottle’s intricate details mirror the meticulous attributes of the Grand Mosque’s arches and domes; adding to the exclusivity and exquisiteness of the fragrance. WIDIAN’ founder, Ali Aljaberi collaborated with the famous Nose, Jean-Claude Astier to develop the exclusively unique Black I. Black I attracts the senses with the spicy and oriental scent of its top notes, cinnamon and incense. The fragrance then triggers a sense of adventure with its middle notes, cypress and sandalwood. The deep scent of its base notes, musk and cedar wood, complete the fragrance, creating balance to its exotic traits. BLACK I Embodying an iconic coffee signature, Black I distills the mystical incense of the Oriental heritage, reflecting composure and calmness. BLACK I Olfactory Notes Top Note: cinnamon and cardamom Middle Note: incense, cypress and sandalwood Base Note: musk and cedar wood
Occasion
Date
Projection
Moderate
Gender lean
Leans unisex
The verdict
Best for
Best for
- Date
Widian (formerly AJ Arabia) is an Emirati luxury niche house, one of the few Gulf-origin houses positioned squarely in the serious-niche price band rather than the value tier that dominates most UAE/Saudi-branded fragrance. The 20 live pieces on Scendira average .98 and lean unisex (10 of 20) with a large unspecified-gender group (8). Family reads Gourmand (6) with Fresh, Woody, Fruity, Leather and Clean & Musky supporting. Prices are firmly niche: $200-$415 (average $270). Standout live pieces: Rose Arabia Ginger ($200,.52, zesty ginger tea with soft violet petals), London ($295,.35, soft violet perfume, leather-jacket warmth, sweet oud), New York ($295,.29, caramel-tinged amber with vanilla and soft rose), Limited 71 ($415,.29, smoky oud incense, warm amber on musky skin) and Yasat ($295,.26, warm caramel spice wrapped in creamy wood). The Emirati-luxury answer to a Western-niche shopper.
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Common questions.
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